Field Marketing Manager
Drive lead generation and elevate our brand as a Field Marketing Manager/Specialist for a cutting-edge SaaS provider of WMS and retail solutions in the Nordic and Benelux regions.
Do you thrive in a fast-paced environment and have a passion for field marketing? Are you eager to make a real impact and drive lead generation for innovative SaaS solutions? If so, we want to hear from you!
About Extenda Retail
Extenda Retail is a leading SaaS provider of cutting-edge Warehouse Management Systems (WMS) and retail solutions. We own the entire product lifecycle, from vision and creation to implementation and support, offering our clients a comprehensive and seamless experience. We are passionate about helping businesses optimize their operations, improve efficiency, and achieve sustainable growth.
We are looking for a highly motivated and results-oriented Field Marketing Manager to join our team. You will be responsible for developing and executing field marketing strategies in the Nordic countries and Benelux, generating leads, and building brand awareness. This is an opportunity to play a key role in our further expansion and make a significant contribution to our success.
In this role you will be the driving force behind our events marketing efforts in the Nordic, Benelux and across Europe. You will work closely with the sales team and internal stakeholders to identify opportunities, create compelling campaigns, and drive qualified leads.
Your mission is to generate high-quality leads for our WMS and retail solutions, increase brand visibility, and establish Extenda Retail as a strategic vendor and the go-to provider on an international level.
Responsibilities of the role:
- Implement the marketing plan within Nordic countries and Benelux in order to generate WMS and retail leads as well as grow the reputation of the company.
- Execute on marketing strategy for target markets with focus on key messaging, media collaboration and targeting of potential partnership.
- Develop and execute impactful marketing campaigns to generate leads for our retail solutions and best of breed WMS.
- Plan and organize events such as seminars, webinars, conferences, and customer receptions.
- Build and manage a customer/prospect database and ensuring data accuracy
- Monitor marketing activities, track key performance indicators (KPIs), and analyze campaign effectiveness.
- Work closely with our internal team and external stakeholders on digital marketing efforts to optimize the Extenda Retail’s digital presence, including website content, SEO, and social media.
- Stay up-to-date on the latest industry trends and competitor activities.
We think you are...
- A self-starter with a can-do attitude: You are proactive, resourceful, and able to work independently with minimal supervision.
- A creative thinker with a passion for marketing: You are full of ideas and eager to bring them to life.
- A strong communicator: You have excellent written and verbal communication skills and can effectively convey messages to different audiences.
- A team player: You enjoy collaborating with others and are willing to contribute to a positive and supportive work environment.
- Results-oriented: You are driven to achieve goals and measure the success of your efforts.
- Organized and detail-oriented: You are able to manage multiple projects simultaneously and pay close attention to detail.
Your skills and requirements:
- Bachelor's degree or equivalent in Marketing, Communications, or a related field.
- A minimum of 3+ years of experience in B2B field marketing, preferably in the SaaS industry.
- Proven track record of successfully planning and executing marketing campaigns.
- Experience with lead generation and CRM systems.
- Strong understanding of digital marketing channels and tactics.
- Excellent written and spoken English.
- Willingness to travel in your role and take part in conferences, industry fairs and events.
- The role will be located in one of our offices: Waardenburg in the Netherlands, Stockholm or Gothenburg in Sweden
What we offer:
- The opportunity to work with cutting-edge technology and innovative solutions.
- A dynamic and collaborative work environment.
- The chance to make a real impact and contribute to the growth of a successful company.
We look forward to hearing from you!
- Team
- Marketing
- Locations
- Stockholm, Göteborg, Waardenburg

About Extenda Retail
With 40+ years of experience as an industry leader in retail software development, Extenda Retail's solutions are used by hundreds of retail chains in 37+ countries worldwide and processing over 25M daily transactions.
Extenda Retail brings simplicity to retail and logistic complex problems. Through software, daily customer management, innovation, creativity, and a deep understanding of customers' needs it provides the technology that helps retailers succeed. From warehouse to checkout.
Field Marketing Manager
Drive lead generation and elevate our brand as a Field Marketing Manager/Specialist for a cutting-edge SaaS provider of WMS and retail solutions in the Nordic and Benelux regions.
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